Marketing

Service playbook

Welcome to a new era of real estate, where exceptional service is the norm, and extraordinary culture is the standard. At The Agency, we don’t just sell properties; we create extraordinary experiences—for our own agents, their buyers and sellers and our extended family of colleagues around the world.

We believe that service is not just a word; it’s a way of life. We go above and beyond, anticipating needs, and leaving a lasting impression. We’ve chosen to do things differently, rebelling against mediocrity and elevating everyone we serve to VIP.

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In addition to introducing our corporate support, we are simultaneously educating your local MAMs on how to utilize our
luxury assets. They will each receive a Certificate on Luxury Listing Marketing once they complete our training session.

Luxury Packages

The Agency’s custom Luxury Listing Marketing Solutions are available as an optional service for our Global Partners for properties outlined in these five categories. Ready to make a splash? Your Local MAM can make the request through their Franchise Marketing Manager to get the project kicked-off.

Head of Marketing

Hailing from the ever-evolving city of Orlando, Florida, I developed a passion for creativity early on—often with a paintbrush in one hand and a camera in the other. My acceptance into the Visual & Performing Arts Magnet Program at Dr. Phillips High School deepened that passion and introduced me to the world of graphic design. I continued my education at Florida State University, where I worked as a graphic designer for the university and interned with GoConvergence Inc., supporting Fortune 500 clients. I graduated with a degree in Graphic Design and a minor in Advertising & Communications, launching my career with Carley Corporation, where I spent five years designing courseware for government clients while also managing marketing initiatives for RE/MAX Orlando through freelance work.

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PROPERTY BRANDING & MARKETING

The Agency’s award-winning creative and content team is made up of copywriters, graphic designers and digital strategists, who are experts in crafting those stories visually and narratively. They curate compelling print and digital campaigns to ensure a property’s performance is maximized for sale. Masterful design and powerful storytelling—all in a day’s work.